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As I Am

As I Am Hydration Elation Conditioner 227g

As I Am Hydration Elation Conditioner 227g

Regular price £10.99 GBP
Regular price Sale price £10.99 GBP
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Condition Your Curls & Waves with Moisturizing Emollients. 

With Coconut, Sugar Cane, Green Tea, Apple, Lemon, Vegetable Glycerin, Shea Butter, & Vitamin E.

Vegan & Cruelty Free. Ease of Combing Increased by 60%. Detangling made easier by 75%. Scheduled maintenance with this deep-down hydrating and fortifying conditioning treatment is a must for strong, shiny, soft, springy curls. This rich penetrating conditioner is an exceptional composition of extracts of Coconut, Sugar Cane, Green Tea, Apple, Lemon, Shea Butter, Vitamin E and proven hair fortifiers. 

Benefits

  • Moisturizes deep within the hair shaft 
  • Smooths and aligns cuticle layer
  • Strengthens weak areas and repairs split ends
  • Promotes shine
  • Infused with pure herbal ingredients that stimulate the scalp and hair roots
  • Helps promote healthy hair growth from the follicular level
  • Enhances manageability and overall hair health

Ingredients

Aqua/Water/EauCocos Nucifera (Coconut) OilBetaineCetyl EstersGlycerinCetyl AlcoholQuaternium-91Cetearyl AlcoholCetrimonium MethosulfateButyrospermum Parkii (Shea) ButterPhytosterolsMangifera Indica (Mango) Seed ButterCocos Nucifera (Coconut) Fruit ExtractCitrus Reticulata (Tangerine) Fruit ExtractCamellia Sinensis Leaf ExtractPyrus Malus (Apple) Fruit ExtractCitrus Limon (Lemon) Peel ExtractSaccharum Officinarum (Sugar Cane) ExtractFragrance/ParfumTocopheryl AcetateCaprylyl GlycolPhenoxyethanolPolyquaternium-37Propylene Glycol Dicaprylate/DicapratePpg-1 Trideceth-6Sodium BenzoateCaprylic/Capric TriglycerideAbies Balsamea (Balsam Canada) ResinLimonene.

*Certified Organic
Gluten-Free | Vegan | Cruelty-Free | Paraben-Free | Peg-Free | Phthalate-Free | Talc-Free | Packaging - Degradable | Packaging - Recyclable

How to use

• Cleanse your hair with As I Am Coconut CoWash.

• Distribute Hydration Elation throughout hair.

• Leave on 15 – 30 minutes, wearing a plastic cap.

• Optional: Allow conditioner to penetrate under a warm hood dryer for the deepest treatment.

• Remove cap, add a bit of water, and then carefully detangle hair.

• Rinse thoroughly.

Treat your hair to an intensive conditioning treatment every 2 to 3 weeks (or even more frequently, depending upon the condition of your hair and what you do to it. 

Tips

Tightly curled/coiled hair has a tendency to be drier than other textures. It needs moisture to resist styling damage, to feel good and to look vibrant. Curls and coils "pop" into alignment more readily and are smoother when they are consistently hydrated.

Selecting moisturizing products for your hair is very important, but it's just part of the solution.

• You must also avoid practices that rob your hair of moisture, such as cleansing with harsh shampoos, exposing your hair to extreme sunlight, wind and frigidly cold weather conditions.

• Make a habit of "babying" your hair by using moisturizing products designed for it.

• Always detangle gently.

• Wear protective styles, at least from time-to- time.

• Deep condition your hair every 2 to 3 weeks. You may want to do so even more frequently, depending upon the condition of your hair and what you do to it.

• Whenever time permits, use a heat cap or hood dryer-- on a warm, not hot setting— and leave conditioner on for 25-30 minutes. This allows for the greatest penetration of conditioners and moisturizers.

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